Business Objectives

Watering Young Plants In Soil
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Harvested Hydroponic Feed


In a resource restricted world, it is imperative that only super-efficient farming systems are operated.

Ultimately, the management of soil and water determines the sustainability of an agricultural system. Each of the SAS System’s five main aspects directly improve the resource efficiency of bovine agriculture.


The SAS System is economically resilient and profitable. However, the level of investment required to develop a super-efficient bovine production facility is beyond the financial scope of many privately held SMEs.

A reconfigured agribusiness structure capable of facilitating ongoing investment, operation, and sale of production units is needed to attract high net worth individual and institutional investment into primary agriculture. 


Every bovine production facility needs to operate as efficiently and profitably as the top 1% of farms.

The controllable and consistent SAS System enables capable farm managers to achieve exceptional technical and financial performance irrespective of external weather conditions and geographic location.

Furthermore, the average farmer age in many countries is approaching 60. Careers in agriculture must be made more appealing if we are to attract the next generation of high calibre farm managers. The SAS System offers a maximum 45 hour working week, excellent working conditions and competitive remuneration.


We believe the future of livestock agriculture lies in scalable farming, not large-scale farming.

The SAS System is infinitely scalable. Whether a client needs 1, 10 or 100 systems, the efficiencies, profitability and technical performance achieved by each individual unit is indistinguishable.

In this regard, the SAS System really can be described as the McDonald’s of cattle production.


People are becoming increasingly interested in food quality and safety.

To make bovine agriculture transparent, we must connect with food consumers.

The SAS System integrates a purpose-built Open Farm agri-tourism venture. This allows visitors to “get behind the scenes” of a modern, efficient and high-welfare cattle operation.

After exploring the SAS System, customers can enjoy farm fresh food served in the Open Farm café.

At the end of the day, the ultimate outcome is a visitor leaving the farm gate a little more informed, satiated, and supportive of the cattle industry than when they arrived.